How Many Google Reviews Do New York Businesses Have?
The typical business in New York, NY has 154 Google reviews and a 4.55-star average rating, based on 1,696 local Google Business Profiles across 39 categories. Compared with the same kinds of businesses across the US, New York businesses have 16% more reviews, ranking #2 of 4 New York cities in our study.
Source: Feedback Guru analysis of public Google Business Profile data, collected December 2024 to January 2025. Methodology in the Google review statistics study.
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Median reviews
154
Average rating
4.55
Rated 4.5+
69%
Reviews vs. US
+16%
same categories
How Many Reviews It Takes to Stand Out in New York
The median is the middle business in each category. Getting into the top 25% or top 10% of New York businesses like yours is what makes a profile stand out in local results. For example, gyms in New York need 186 reviews to reach the top 25% and 375 for the top 10%.
| Category | Businesses | Median reviews | Top 25% | Top 10% | Avg. rating | vs. US median |
|---|---|---|---|---|---|---|
| Gyms | 132 | 101 | 186+ | 375+ | 4.6 | +29% |
| Restaurants | 90 | 1,361 | 2,368+ | 3,804+ | 4.5 | +61% |
| Pharmacies | 82 | 49 | 125+ | 311+ | 4.1 | +88% |
| Cafes | 77 | 564 | 1,161+ | 1,770+ | 4.5 | +69% |
| Bars | 73 | 652 | 1,204+ | 3,161+ | 4.4 | ≈ same |
| Hotels and Lodging | 64 | 918 | 2,017+ | 3,103+ | 4.1 | +14% |
| Dentists | 63 | 377 | 602+ | 1,108+ | 4.8 | +21% |
| Florists | 61 | 80 | 141+ | 306+ | 4.6 | +18% |
| Laundromats and Dry Cleaners | 61 | 64 | 108+ | 192+ | 4.4 | −41% |
| Lawyers | 60 | 173 | 376+ | 585+ | 4.9 | +95% |
| Accountants | 58 | 16 | 49+ | 108+ | 4.7 | +38% |
| Bookstores | 51 | 415 | 984+ | 4,577+ | 4.6 | +129% |
| Spas | 51 | 211 | 366+ | 1,348+ | 4.6 | +120% |
| General Contractors | 45 | 21 | 49+ | 86+ | 4.8 | −79% |
| Hair Salons | 45 | 284 | 391+ | 666+ | 4.8 | +147% |
| Auto Repair Shops | 42 | 71 | 164+ | 243+ | 4.3 | −49% |
| Veterinarians | 40 | 153 | 323+ | 477+ | 4.5 | −39% |
| Food Businesses | 38 | 41 | 89+ | 200+ | 4.9 | +32% |
| Pet Stores | 38 | 89 | 153+ | 284+ | 4.5 | −69% |
| Financial Services | 37 | 70 | 150+ | 232+ | 4.2 | ≈ same |
| Grocery Stores | 36 | 874 | 2,235+ | 4,598+ | 4.3 | +5% |
| Movie Theaters | 36 | 1,202 | 3,410+ | 6,056+ | 4.4 | −38% |
| Retail Stores | 36 | 110 | 183+ | 295+ | 4.6 | −17% |
| Plumbers | 32 | 48 | 59+ | 77+ | 4.8 | −71% |
| Schools | 32 | 20 | 32+ | 58+ | 4.8 | −17% |
| Bike Shops | 29 | 184 | 247+ | 382+ | 4.6 | +30% |
| Locksmiths | 27 | 112 | 314+ | 574+ | 4.8 | +14% |
| Gas Stations | 26 | 114 | 266+ | 457+ | 3.6 | +24% |
| Health and Wellness | 25 | 42 | 73+ | 176+ | 4.9 | +20% |
| Beauty Salons | 23 | 445 | 825+ | 1,227+ | 4.7 | +290% |
| Electricians | 23 | 35 | 70+ | 81+ | 4.9 | +9% |
| Moving Companies | 23 | 497 | 754+ | 869+ | 4.7 | +60% |
| Supermarkets | 20 | 699 | 1,017+ | 1,161+ | 4.1 | −38% |
| Home Goods Stores | 17 | 17 | 28+ | — | 4.6 | −62% |
| Tourist Attractions | 13 | 1,996 | 5,964+ | — | 4.7 | — |
| Car Washes | 12 | 16 | 177+ | — | 4.0 | −93% |
| Jewelry Stores | 12 | 47 | 262+ | — | 4.5 | — |
| Self Storage | 11 | 252 | 864+ | — | 4.7 | +42% |
| Art Galleries | 10 | 13 | 43+ | — | 4.6 | — |
Categories with at least 10 reviewed businesses in New York; top 10% shown when a category has 20 or more. "vs. US median" compares the New York median with the median for the same category across all 48,320 businesses in the study.
How New York Compares
Measured category by category against the US, New York ranks #25 of 71 cities in our study and #2 of 4 in New York. Competition for attention on Google is above average here: matching the typical local business takes more reviews than it would elsewhere.
Ahead of the US
- Beauty Salons3.9× as many
- Hair Salons2.5× as many
- Bookstores2.3× as many
Behind the US: room to stand out
- Car Washes93% fewer
- General Contractors79% fewer
- Plumbers71% fewer
How Reviews Are Spread Across New York Businesses
5.8% of New York businesses have fewer than 10 Google reviews, and 15.0% have 1,000 or more. The most reviewed categories are tourist attractions (1,996), restaurants (1,361) and movie theaters (1,202); the least reviewed are art galleries (13), car washes (16) and accountants (16) (median reviews).
Share of reviewed businesses by review count. Blue: New York. Gray: all businesses in the study.
Using These Numbers
- Find your category above and note the top 25% number. That's a realistic goal for standing out in New York.
- Ask every customer, the same way. A link in your follow-up email or text and a QR code at the counter or on receipts. See how to get more Google reviews.
- Keep it steady and reply. Recent reviews and owner replies both matter, so a few new reviews every week beats a one-time push.
Google Reviews in New York: FAQ
The typical (median) business in New York, NY has 154 Google reviews and the average rating is 4.55 stars. 68.9% of New York businesses are rated 4.5 stars or higher. Based on 1,696 Google Business Profiles collected December 2024 to January 2025.
Gyms are the most common category in our New York data (132 businesses). The median has 101 reviews; 186 reviews puts one in the top 25% locally, and 375 in the top 10%.
Compared with the same kinds of businesses across the US, New York businesses have 16% more Google reviews. That ranks New York #25 of the 71 cities in our study and #2 of 4 in New York.
By median review count: Tourist Attractions (1,996), Restaurants (1,361), Movie Theaters (1,202). The fewest: Art Galleries (13), Car Washes (16), Accountants (16).
Ask every customer, the same way, every time: a link in your follow-up email or text, a QR code at the counter or on receipts. Make it a few taps, reply to the reviews you get, and keep it steady, because recent reviews count. Feedback Guru gives you a free review link and QR code for this.
Google Review Benchmarks for Other New York Cities
- Brooklyn median 168 reviews
- Long Island City median 89 reviews
- Astoria median 71 reviews
See Where Your New York Business Stands
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