Google Reviews for General Contractors: Rating and Review Count Benchmarks

Sample: 1,022 reviewed general contractors · Data collected December 2024 to January 2025 · By Feedback Guru

The median general contractor in our sample has a 4.9-star Google rating and 99 reviews. These figures come from 1,022 US general contractors with at least one Google review, across 198 cities in 22 states, that Feedback Guru looked up through the Google Places API. Use them to see how your own rating and review count compare with other general contractors.

Key Numbers

Median Rating

4.9

average 4.8

Median Reviews

99

all industries: 117

Rated Below 4.0

2.6%

all industries: 9.6%

Sample Size

1,022

general contractors with 1+ review

  • Half of general contractors are rated 4.9 or higher. A quarter are at 4.8 or lower, and 36.6% have a perfect 5.0.
  • 91.1% are rated 4.5 or higher, compared with 70.4% of all businesses in the sample.
  • The typical general contractor has 99 reviews, fewer than the all-industry median of 117. The middle half have 27 to 306, and the top 10% have 781 or more.
  • 36.6% have a perfect 5.0 rating, and 0.7% of operating general contractors we found had no reviews at all.

General Contractors vs All Businesses

All businesses = the full sample of 56,629 reviewed US businesses behind our Google review statistics.

Measure General Contractors All businesses
Average rating4.84.56
Median rating4.94.7
25th percentile rating4.84.4
75th percentile rating5.04.9
Rated 4.5 or higher91.1%70.4%
Rated below 4.02.6%9.6%
Perfect 5.036.6%20.3%
Median number of reviews99117
25th–75th percentile reviews27–30634–392
90th percentile reviews7811,093
Businesses with no reviews0.7%1.7%

How General Contractors Are Rated

Share of reviewed general contractors in each rating band, and how review counts are spread.

Google ratingGeneral ContractorsAll
Below 3.51.2%3.9%
3.5 to 3.91.5%5.7%
4.0 to 4.46.3%20.0%
4.5 to 4.715.3%24.9%
4.8 to 5.075.8%45.5%
Number of reviewsShareAvg rating
1 to 99.9%4.65
10 to 4925.8%4.76
50 to 19929.8%4.82
200 to 99926.9%4.86
1,000+7.5%4.85

Average rating is shown only for bands with at least 30 businesses.

Where the Sample Comes From

The states with the most general contractors in the sample. This shows how the sample is spread, not where general contractors rate best: the sample leans toward the cities Feedback Guru has looked up, especially in Florida.

StateGeneral Contractors in sampleShare of sample
Florida31430.7%
North Carolina11010.8%
Texas1019.9%
New York616.0%
South Carolina575.6%

What This Means for Your Business

  • Compare yourself with other general contractors, not with 5.0. If you are below 4.9, you are in the lower half of general contractors in our sample; below 4.8, the bottom quarter.
  • Aim for at least 99 reviews. That is the median for general contractors. Customers compare you with nearby competitors, so a review count well below the norm is a visible gap.
  • Ask every customer, every time. A steady flow of reviews from all your customers keeps your rating representative of the service you actually give.

Work out how many new reviews you need with the free Google Reviews Calculator, and read our google reviews guide for home service contractors. For every industry side by side, see Google review benchmarks by industry.

Frequently Asked Questions

What is a good Google rating for a general contractor?

In our sample of 1,022 general contractors, the median Google rating is 4.9 and the average is 4.8. A quarter are rated 4.8 or lower and 36.6% have a perfect 5.0. 91.1% are rated 4.5 or higher, so for general contractors a rating near 4.9 is typical rather than exceptional.

How many Google reviews does a typical general contractor have?

The median general contractor in our sample has 99 Google reviews, fewer than the median of 117 across all 56,629 reviewed businesses. The middle half of general contractors have between 27 and 306 reviews.

What share of general contractors have a Google rating below 4.0?

2.6% of general contractors in our sample are rated below 4.0, compared with 9.6% of all businesses in the sample. 36.6% have a perfect 5.0.

Where does this data come from?

These are aggregates from a sample of 1,022 general contractors with at least one review that Feedback Guru looked up through the Google Places API between December 2024 and January 2025. It is not a random sample of all US general contractors, and no individual business is shown.

Methodology

This page uses a sample of businesses that Feedback Guru looked up through the Google Places API, mostly between December 2024 and January 2025. For each business we recorded its public star rating, review count, primary business type and city. Each business is counted once, using its most recent snapshot, and businesses marked as closed are excluded.

"General Contractors" means businesses whose primary Google business type was general_contractor. Rating figures cover the 1,022 general contractors with at least one review; the share with no reviews is based on all 1,029 operating general contractors found. We only publish industries with at least 200 reviewed businesses, and we show aggregates only, never individual businesses.

The sample is not a random sample of all US general contractors. It covers the cities Feedback Guru has analyzed, with a larger share from Florida, so treat the numbers as indicative. Ratings and review counts have changed since collection. The method matches our Google review statistics study.

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