How Many Google Reviews Do Boise Businesses Have?
The typical business in Boise, ID has 96 Google reviews and a 4.52-star average rating, based on 1,431 local Google Business Profiles across 34 categories. Compared with the same kinds of businesses across the US, Boise businesses have 31% fewer reviews.
Source: Feedback Guru analysis of public Google Business Profile data, collected December 2024 to January 2025. Methodology in the Google review statistics study.
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Median reviews
96
Average rating
4.52
Rated 4.5+
69%
Reviews vs. US
−31%
same categories
How Many Reviews It Takes to Stand Out in Boise
The median is the middle business in each category. Getting into the top 25% or top 10% of Boise businesses like yours is what makes a profile stand out in local results. For example, gyms in Boise need 116 reviews to reach the top 25% and 289 for the top 10%.
| Category | Businesses | Median reviews | Top 25% | Top 10% | Avg. rating | vs. US median |
|---|---|---|---|---|---|---|
| Gyms | 84 | 48 | 116+ | 289+ | 4.7 | −38% |
| Bars | 80 | 343 | 597+ | 1,258+ | 4.5 | −48% |
| Retail Stores | 70 | 111 | 218+ | 419+ | 4.6 | −16% |
| Dentists | 68 | 259 | 400+ | 575+ | 4.9 | −17% |
| Auto Repair Shops | 67 | 141 | 281+ | 495+ | 4.7 | ≈ same |
| Restaurants | 64 | 712 | 1,454+ | 1,937+ | 4.5 | −16% |
| Lawyers | 61 | 53 | 99+ | 202+ | 4.7 | −40% |
| Accountants | 60 | 5 | 22+ | 47+ | 4.6 | −54% |
| Gas Stations | 59 | 40 | 66+ | 173+ | 4.0 | −57% |
| Pharmacies | 55 | 21 | 34+ | 76+ | 3.5 | −19% |
| Cafes | 53 | 218 | 485+ | 717+ | 4.7 | −35% |
| Hotels and Lodging | 47 | 802 | 1,146+ | 1,682+ | 4.1 | ≈ same |
| Self Storage | 46 | 48 | 93+ | 245+ | 4.6 | −73% |
| Grocery Stores | 41 | 634 | 1,182+ | 1,658+ | 4.4 | −24% |
| Plumbers | 38 | 85 | 276+ | 408+ | 4.7 | −48% |
| Spas | 37 | 58 | 154+ | 223+ | 4.5 | −40% |
| Beauty Salons | 35 | 78 | 118+ | 343+ | 4.8 | −32% |
| Laundromats and Dry Cleaners | 34 | 105 | 244+ | 361+ | 4.3 | ≈ same |
| Veterinarians | 33 | 197 | 286+ | 406+ | 4.7 | −22% |
| General Contractors | 31 | 34 | 179+ | 381+ | 4.8 | −66% |
| Electricians | 29 | 12 | 31+ | 1,375+ | 4.6 | −62% |
| Hair Salons | 28 | 72 | 122+ | 338+ | 4.8 | −37% |
| Health and Wellness | 28 | 35 | 68+ | 167+ | 4.8 | ≈ same |
| Schools | 28 | 16 | 24+ | 27+ | 4.6 | −31% |
| Bike Shops | 27 | 146 | 281+ | 633+ | 4.7 | ≈ same |
| Car Washes | 27 | 151 | 344+ | 770+ | 4.1 | −34% |
| Florists | 27 | 19 | 158+ | 230+ | 4.6 | −72% |
| Bookstores | 17 | 245 | 620+ | — | 4.6 | +35% |
| Locksmiths | 16 | 23 | 111+ | — | 4.4 | −76% |
| Pet Stores | 13 | 219 | 714+ | — | 4.4 | −24% |
| Home Goods Stores | 12 | 80 | 177+ | — | 4.7 | +78% |
| Moving Companies | 11 | 204 | 305+ | — | 4.6 | −34% |
| Drugstores | 10 | 80 | 119+ | — | 3.0 | −13% |
| Furniture Stores | 10 | 51 | 240+ | — | 4.6 | −14% |
Categories with at least 10 reviewed businesses in Boise; top 10% shown when a category has 20 or more. "vs. US median" compares the Boise median with the median for the same category across all 48,320 businesses in the study.
How Boise Compares
Measured category by category against the US, Boise ranks #52 of 71 cities in our study. Local businesses have fewer reviews than their peers nationally, so a steady stream of new reviews stands out faster here than in most cities.
Ahead of the US
- Home Goods Stores78% more
- Bookstores35% more
Behind the US: room to stand out
- Locksmiths76% fewer
- Self Storage73% fewer
- Florists72% fewer
How Reviews Are Spread Across Boise Businesses
11.2% of Boise businesses have fewer than 10 Google reviews, and 7.4% have 1,000 or more. The most reviewed categories are hotels and lodging (802), restaurants (712) and grocery stores (634); the least reviewed are accountants (5), electricians (12) and schools (16) (median reviews).
Share of reviewed businesses by review count. Blue: Boise. Gray: all businesses in the study.
Using These Numbers
- Find your category above and note the top 25% number. That's a realistic goal for standing out in Boise.
- Ask every customer, the same way. A link in your follow-up email or text and a QR code at the counter or on receipts. See how to get more Google reviews.
- Keep it steady and reply. Recent reviews and owner replies both matter, so a few new reviews every week beats a one-time push.
Google Reviews in Boise: FAQ
The typical (median) business in Boise, ID has 96 Google reviews and the average rating is 4.52 stars. 68.6% of Boise businesses are rated 4.5 stars or higher. Based on 1,431 Google Business Profiles collected December 2024 to January 2025.
Gyms are the most common category in our Boise data (84 businesses). The median has 48 reviews; 116 reviews puts one in the top 25% locally, and 289 in the top 10%.
Compared with the same kinds of businesses across the US, Boise businesses have 31% fewer Google reviews. That ranks Boise #52 of the 71 cities in our study.
By median review count: Hotels and Lodging (802), Restaurants (712), Grocery Stores (634). The fewest: Accountants (5), Electricians (12), Schools (16).
Ask every customer, the same way, every time: a link in your follow-up email or text, a QR code at the counter or on receipts. Make it a few taps, reply to the reviews you get, and keep it steady, because recent reviews count. Feedback Guru gives you a free review link and QR code for this.
Google Review Benchmarks for Other Idaho Cities
- Meridian median 140 reviews
See Where Your Boise Business Stands
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