How Many Google Reviews Do Washington Businesses Have?
The typical business in Washington, NC has 26 Google reviews and a 4.42-star average rating, based on 284 local Google Business Profiles across 10 categories. Compared with the same kinds of businesses across the US, Washington businesses have 79% fewer reviews, ranking #5 of 5 North Carolina cities in our study.
Source: Feedback Guru analysis of public Google Business Profile data, collected December 2024 to January 2025. Methodology in the Google review statistics study.
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Median reviews
26
Average rating
4.42
Rated 4.5+
63%
Reviews vs. US
−79%
same categories
How Many Reviews It Takes to Stand Out in Washington
The median is the middle business in each category. Getting into the top 25% or top 10% of Washington businesses like yours is what makes a profile stand out in local results. For example, auto repair shops in Washington need 61 reviews to reach the top 25% and 171 for the top 10%.
| Category | Businesses | Median reviews | Top 25% | Top 10% | Avg. rating | vs. US median |
|---|---|---|---|---|---|---|
| Auto Repair Shops | 26 | 34 | 61+ | 171+ | 4.5 | −76% |
| Restaurants | 20 | 287 | 724+ | 1,211+ | 4.5 | −66% |
| Gas Stations | 17 | 25 | 91+ | — | 3.8 | −73% |
| Self Storage | 15 | 4 | 12+ | — | 4.7 | −98% |
| Dentists | 14 | 8 | 17+ | — | 4.5 | −97% |
| Lawyers | 14 | 14 | 31+ | — | 4.5 | −84% |
| Hotels and Lodging | 13 | 107 | 303+ | — | 4.2 | −87% |
| Accountants | 11 | 2 | 12+ | — | 4.7 | −83% |
| Beauty Salons | 11 | 32 | 48+ | — | 4.9 | −72% |
| Pharmacies | 11 | 15 | 54+ | — | 3.3 | −42% |
Categories with at least 10 reviewed businesses in Washington; top 10% shown when a category has 20 or more. "vs. US median" compares the Washington median with the median for the same category across all 48,320 businesses in the study.
How Washington Compares
Measured category by category against the US, Washington ranks #71 of 71 cities in our study and #5 of 5 in North Carolina. Local businesses have fewer reviews than their peers nationally, so a steady stream of new reviews stands out faster here than in most cities.
Behind the US: room to stand out
- Self Storage98% fewer
- Dentists97% fewer
- Hotels and Lodging87% fewer
How Reviews Are Spread Across Washington Businesses
28.9% of Washington businesses have fewer than 10 Google reviews, and 3.2% have 1,000 or more. The most reviewed categories are restaurants (287), hotels and lodging (107) and auto repair shops (34); the least reviewed are accountants (2), self storage (4) and dentists (8) (median reviews).
Share of reviewed businesses by review count. Blue: Washington. Gray: all businesses in the study.
Using These Numbers
- Find your category above and note the top 25% number. That's a realistic goal for standing out in Washington.
- Ask every customer, the same way. A link in your follow-up email or text and a QR code at the counter or on receipts. See how to get more Google reviews.
- Keep it steady and reply. Recent reviews and owner replies both matter, so a few new reviews every week beats a one-time push.
Google Reviews in Washington: FAQ
The typical (median) business in Washington, NC has 26 Google reviews and the average rating is 4.42 stars. 63.0% of Washington businesses are rated 4.5 stars or higher. Based on 284 Google Business Profiles collected December 2024 to January 2025.
Auto Repair Shops are the most common category in our Washington data (26 businesses). The median has 34 reviews; 61 reviews puts one in the top 25% locally, and 171 in the top 10%.
Compared with the same kinds of businesses across the US, Washington businesses have 79% fewer Google reviews. That ranks Washington #71 of the 71 cities in our study and #5 of 5 in North Carolina.
By median review count: Restaurants (287), Hotels and Lodging (107), Auto Repair Shops (34). The fewest: Accountants (2), Self Storage (4), Dentists (8).
Ask every customer, the same way, every time: a link in your follow-up email or text, a QR code at the counter or on receipts. Make it a few taps, reply to the reviews you get, and keep it steady, because recent reviews count. Feedback Guru gives you a free review link and QR code for this.
Google Review Benchmarks for Other North Carolina Cities
- Charlotte median 265 reviews
- Raleigh median 200 reviews
- Cary median 188 reviews
- Wilmington median 84 reviews
See Where Your Washington Business Stands
Look up your business to compare its Google reviews with these benchmarks, then get a free review link and QR code for your customers.
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