How Many Google Reviews Do Bay City Businesses Have?

The typical business in Bay City, MI has 67 Google reviews and a 4.45-star average rating, based on 359 local Google Business Profiles across 14 categories. Compared with the same kinds of businesses across the US, Bay City businesses have 39% fewer reviews, ranking #1 of 3 Michigan cities in our study.

Source: Feedback Guru analysis of public Google Business Profile data, collected December 2024 to January 2025. Methodology in the Google review statistics study.

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Median reviews

67

Average rating

4.45

Rated 4.5+

62%

Reviews vs. US

−39%

same categories

How Many Reviews It Takes to Stand Out in Bay City

The median is the middle business in each category. Getting into the top 25% or top 10% of Bay City businesses like yours is what makes a profile stand out in local results. For example, restaurants in Bay City need 1,253 reviews to reach the top 25% and 1,679 for the top 10%.

Category Businesses Median reviews Top 25% Top 10% Avg. rating vs. US median
Restaurants 29 756 1,253+ 1,679+ 4.5 −11%
Auto Repair Shops 25 101 229+ 496+ 4.7 −28%
Dentists 20 86 497+ 581+ 4.7 −72%
Lawyers 20 21 71+ 209+ 4.6 −76%
Accountants 19 13 28+ — 4.7 +8%
Gas Stations 19 69 195+ — 4.0 −25%
Bars 18 316 493+ — 4.4 −52%
Beauty Salons 18 66 97+ — 4.8 −42%
Self Storage 18 8 20+ — 4.2 −95%
Gyms 16 24 114+ — 4.8 −69%
Electricians 14 17 54+ — 4.3 −45%
Pharmacies 12 20 68+ — 4.1 −23%
General Contractors 11 63 105+ — 4.6 −36%
Hotels and Lodging 11 578 671+ — 4.0 −28%

Categories with at least 10 reviewed businesses in Bay City; top 10% shown when a category has 20 or more. "vs. US median" compares the Bay City median with the median for the same category across all 48,320 businesses in the study.

How Bay City Compares

Measured category by category against the US, Bay City ranks #59 of 71 cities in our study and #1 of 3 in Michigan. Local businesses have fewer reviews than their peers nationally, so a steady stream of new reviews stands out faster here than in most cities.

Behind the US: room to stand out

How Reviews Are Spread Across Bay City Businesses

16.4% of Bay City businesses have fewer than 10 Google reviews, and 5.6% have 1,000 or more. The most reviewed categories are restaurants (756), hotels and lodging (578) and bars (316); the least reviewed are self storage (8), accountants (13) and electricians (17) (median reviews).

1 to 9 reviews Bay City 16.4% · US 8.0%
10 to 49 reviews Bay City 26.2% · US 20.9%
50 to 199 reviews Bay City 26.5% · US 29.4%
200 to 999 reviews Bay City 25.3% · US 29.3%
1,000+ reviews Bay City 5.6% · US 12.5%

Share of reviewed businesses by review count. Blue: Bay City. Gray: all businesses in the study.

Using These Numbers

  1. Find your category above and note the top 25% number. That's a realistic goal for standing out in Bay City.
  2. Ask every customer, the same way. A link in your follow-up email or text and a QR code at the counter or on receipts. See how to get more Google reviews.
  3. Keep it steady and reply. Recent reviews and owner replies both matter, so a few new reviews every week beats a one-time push.

Google Reviews in Bay City: FAQ

The typical (median) business in Bay City, MI has 67 Google reviews and the average rating is 4.45 stars. 62.1% of Bay City businesses are rated 4.5 stars or higher. Based on 359 Google Business Profiles collected December 2024 to January 2025.

Restaurants are the most common category in our Bay City data (29 businesses). The median has 756 reviews; 1,253 reviews puts one in the top 25% locally, and 1,679 in the top 10%.

Compared with the same kinds of businesses across the US, Bay City businesses have 39% fewer Google reviews. That ranks Bay City #59 of the 71 cities in our study and #1 of 3 in Michigan.

By median review count: Restaurants (756), Hotels and Lodging (578), Bars (316). The fewest: Self Storage (8), Accountants (13), Electricians (17).

Ask every customer, the same way, every time: a link in your follow-up email or text, a QR code at the counter or on receipts. Make it a few taps, reply to the reviews you get, and keep it steady, because recent reviews count. Feedback Guru gives you a free review link and QR code for this.

Google Review Benchmarks for Other Michigan Cities

All cities · Google reviews by industry · Full study

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