How Many Google Reviews Do Seattle Businesses Have?
The typical business in Seattle, WA has 214 Google reviews and a 4.48-star average rating, based on 370 local Google Business Profiles across 18 categories. Compared with the same kinds of businesses across the US, Seattle businesses have 62% more reviews.
Source: Feedback Guru analysis of public Google Business Profile data, collected December 2024 to January 2025. Methodology in the Google review statistics study.
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Median reviews
214
Average rating
4.48
Rated 4.5+
69%
Reviews vs. US
+62%
same categories
How Many Reviews It Takes to Stand Out in Seattle
The median is the middle business in each category. Getting into the top 25% or top 10% of Seattle businesses like yours is what makes a profile stand out in local results. For example, retail stores in Seattle need 304 reviews to reach the top 25% and 599 for the top 10%.
| Category | Businesses | Median reviews | Top 25% | Top 10% | Avg. rating | vs. US median |
|---|---|---|---|---|---|---|
| Retail Stores | 31 | 184 | 304+ | 599+ | 4.8 | +38% |
| Auto Repair Shops | 28 | 162 | 235+ | 425+ | 4.8 | +15% |
| Bars | 26 | 1,628 | 4,029+ | 5,778+ | 4.5 | +146% |
| Cafes | 21 | 944 | 1,336+ | 2,567+ | 4.6 | +183% |
| Gas Stations | 20 | 148 | 230+ | 407+ | 3.6 | +61% |
| Gyms | 20 | 177 | 365+ | 650+ | 4.4 | +127% |
| Hotels and Lodging | 19 | 1,662 | 1,960+ | — | 4.2 | +107% |
| Lawyers | 19 | 112 | 167+ | — | 4.8 | +26% |
| Accountants | 18 | 29 | 41+ | — | 4.8 | +142% |
| Dentists | 18 | 317 | 440+ | — | 4.9 | ≈ same |
| Laundromats and Dry Cleaners | 18 | 112 | 171+ | — | 4.4 | ≈ same |
| Grocery Stores | 16 | 1,456 | 1,862+ | — | 4.2 | +75% |
| Pharmacies | 15 | 48 | 60+ | — | 3.5 | +85% |
| Beauty Salons | 13 | 205 | 314+ | — | 4.8 | +80% |
| Home Goods Stores | 13 | 17 | 74+ | — | 4.6 | −62% |
| Movie Theaters | 13 | 967 | 1,926+ | — | 4.5 | −50% |
| Pet Stores | 12 | 295 | 457+ | — | 4.6 | ≈ same |
| Restaurants | 12 | 1,391 | 2,855+ | — | 4.6 | +64% |
Categories with at least 10 reviewed businesses in Seattle; top 10% shown when a category has 20 or more. "vs. US median" compares the Seattle median with the median for the same category across all 48,320 businesses in the study.
How Seattle Compares
Measured category by category against the US, Seattle ranks #7 of 71 cities in our study. Competition for attention on Google is above average here: matching the typical local business takes more reviews than it would elsewhere.
Ahead of the US
- Cafes2.8× as many
- Bars2.5× as many
- Accountants2.4× as many
Behind the US: room to stand out
- Home Goods Stores62% fewer
- Movie Theaters50% fewer
How Reviews Are Spread Across Seattle Businesses
2.4% of Seattle businesses have fewer than 10 Google reviews, and 18.9% have 1,000 or more. The most reviewed categories are hotels and lodging (1,662), bars (1,628) and grocery stores (1,456); the least reviewed are home goods stores (17), accountants (29) and pharmacies (48) (median reviews).
Share of reviewed businesses by review count. Blue: Seattle. Gray: all businesses in the study.
Using These Numbers
- Find your category above and note the top 25% number. That's a realistic goal for standing out in Seattle.
- Ask every customer, the same way. A link in your follow-up email or text and a QR code at the counter or on receipts. See how to get more Google reviews.
- Keep it steady and reply. Recent reviews and owner replies both matter, so a few new reviews every week beats a one-time push.
Google Reviews in Seattle: FAQ
The typical (median) business in Seattle, WA has 214 Google reviews and the average rating is 4.48 stars. 69.2% of Seattle businesses are rated 4.5 stars or higher. Based on 370 Google Business Profiles collected December 2024 to January 2025.
Retail Stores are the most common category in our Seattle data (31 businesses). The median has 184 reviews; 304 reviews puts one in the top 25% locally, and 599 in the top 10%.
Compared with the same kinds of businesses across the US, Seattle businesses have 62% more Google reviews. That ranks Seattle #7 of the 71 cities in our study.
By median review count: Hotels and Lodging (1,662), Bars (1,628), Grocery Stores (1,456). The fewest: Home Goods Stores (17), Accountants (29), Pharmacies (48).
Ask every customer, the same way, every time: a link in your follow-up email or text, a QR code at the counter or on receipts. Make it a few taps, reply to the reviews you get, and keep it steady, because recent reviews count. Feedback Guru gives you a free review link and QR code for this.
See Where Your Seattle Business Stands
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